Brain AI Japan Launches 'Natural AI Phone' with Proprietary AI Agent Exclusively via SoftBank on April 24

Brain AI Japan Co., Ltd. (Headquarters: Minato-ku, Tokyo; hereinafter 'Brain') is pleased to announce that SoftBank Corp. will exclusively begin selling the 'Natural AI Phone' on April 24. This innovative AI phone is equipped with Brain's proprietary AI agent, 'Natural AI' (Version 1).

Brain is the Japanese subsidiary of Brain Technologies Inc., a U.S.-based IT company specializing in the development of AI and interfaces.

### Features of the 'Natural AI Phone'

The Natural AI Phone is a new type of AI phone developed with the concept of deeply understanding the user the more it is used and completing all daily operations without switching between different apps. By memorizing chat conversations, operations, and purchase history via AI, it understands the user and seamlessly executes tasks such as information searches, restaurant reservations, and product purchases without ever opening an app.

**Natural AI Understands and Utilizes Accumulated Memory**
Beyond direct user input, information from conversations and instructions with 'Natural AI' is stored and managed as data through the 'Understanding System.' 'Natural AI' automatically utilizes this accumulated data to predict user intent and provide personalized support and suggestions for each individual.

**Seamless Operations Based on Objectives Without Opening Apps**
Through its unique 'Generative UI' (Generative User Interface) feature, Natural AI understands the user's intent and generates a custom user interface on the fly. Whether it is a simple search, watching videos, online shopping, or booking a table, the appropriate screen is created for each situation. This allows users to focus solely on their goal without being conscious of app switching or operation steps. Furthermore, it enables complex tasks across multiple services, such as checking a schedule, booking a restaurant, and sending the details via LINE, all in one seamless flow.

**AI Button for Support at Any Moment**
Equipped with a dedicated 'AI Button' on the right side of the body, users can launch Natural AI instantly with a single press. The AI immediately understands and analyzes the screen currently displayed, automatically generating suggested actions and action tabs based on the context. For instance, if you press the button while viewing a cafe post on social media, details about the location, a map, and booking methods will appear without leaving the app. Additionally, double-pressing the AI Button during any operation allows Natural AI to understand and memorize image and text content on the screen for future use in suggestions.

**Consolidating Information in 'FocusSpace'**
On the unique 'FocusSpace' home screen, users can create 'Focuses' for short-term info like today's schedule or long-term goals like travel planning or certification acquisition. Natural AI automatically analyzes each Focus, aggregating necessary information and next steps. It further supports daily life by executing actions such as data collection, organization, purchasing, and booking on the user's behalf.

**Evolving Experiences and Performance**
The Natural AI Phone continues to evolve even after purchase, growing smarter with daily interactions. Software updates will continue to deliver smarter features and innovative performance. In terms of hardware, the Snapdragon® 7s Gen 3 Mobile Platform ensures high performance even during intensive AI agent tasks. Its power-efficient design combined with a 5000mAh high-capacity battery allows for worry-free use. The device also supports 50W fast charging, reaching a full charge from 0% in just 75 minutes.