[Win Flight Tickets in June] Experience a Journey with New Zealand Wine. "POUR YOURSELF A GLASS OF NEW ZEALAND" Campaign Starts Nationwide at Restaurants
Key facts
- [Win Flight Tickets in June] Experience a Journey with New Zealand Wine. "POUR YOURSELF A GLASS OF NEW ZEALAND" Campaign Starts Nationwide at Restaurants
- The New Zealand Trade and Enterprise (NZTE) will hold the "POUR YOURSELF A GLASS OF NEW ZEALAND" campaign from June 1 to 30, 2026, at over 300 restaurants across Japan. Participants who enjoy eligible wines and apply will have a chance to win round-trip flight tickets between Narita and Auckland for two. This year, the campaign collaborates with Tabelog to widely promote the appeal of sustainable and high-quality NZ wines.
- Source: PR Times
- Date: May 28, 2026
Direct answer
The New Zealand Trade and Enterprise (NZTE) will hold the "POUR YOURSELF A GLASS OF NEW ZEALAND" campaign from June 1 to 30, 2026, at over 300 restaurants across Japan. Participants who enjoy eligible wines and apply will have a chance to win round-trip flight tickets between Narita and Auckland for two. This year, the campaign collaborates with Tabelog to widely promote the appeal of sustainable and high-quality NZ wines.
- Citation
- [Win Flight Tickets in June] Experience a Journey with New Zealand Wine. "POUR YOURSELF A GLASS OF NEW ZEALAND" Campaign Starts Nationwide at Restaurants (May 28, 2026), PR Times
- Source
- PR Times
- Date
- May 28, 2026
The New Zealand Trade and Enterprise (NZTE) will hold the "POUR YOURSELF A GLASS OF NEW ZEALAND" campaign from June 1 to 30, 2026, at over 300 restaurants across Japan. Participants who enjoy eligible wines and apply will have a chance to win round-trip flight tickets between Narita and Auckland for two. This year, the campaign collaborates with Tabelog to widely promote the appeal of sustainable and high-quality NZ wines.
📋 Article Processing Timeline
- 📰 Published: May 28, 2026 at 13:30
- 🔍 Collected: June 1, 2026 at 01:51 (84h 21m after Published)
- 🤖 AI Analyzed: June 2, 2026 at 06:54 (29h 3m after Collected)
New Zealand Round-Trip Flight Ticket Giveaway "POUR YOURSELF A GLASS OF NEW ZEALAND" Campaign
The highly acclaimed New Zealand wine festival from last year, "POUR YOURSELF A GLASS OF NEW ZEALAND," is back this year with an expanded number of participating stores!
June 2026 is a month to enjoy New Zealand wine while dreaming of a trip to New Zealand. Why not enjoy NZ wine and apply for a chance to win round-trip flight tickets to Auckland? (*Applications are limited to residents of Japan aged 20 and over.)
This year, over 300 stores from Hokkaido to Okinawa are participating, about four times as many as last year, and the eligible wines have expanded to 30 wineries and about 130 brands. You can enjoy the diverse charm of New Zealand wine at restaurants nationwide or at home.
Participating is easy in 3 steps. While enjoying New Zealand wine, you can apply from the application form on the official website. Please check the official website for eligible wines and participating store information. Anyone aged 20 or older residing in Japan can participate, so please take this opportunity to enjoy the charm of New Zealand wine. Check the official website for the list of participating stores and eligible wines. You can also find them on the special page of the restaurant search and reservation service "Tabelog."
[Campaign Schedule]
June 1 - June 30: Campaign for general consumers
[Participation Conditions]
Residents of Japan aged 20 and over
[Participation Steps]
1. Find a participating restaurant on the official website or the "Tabelog" special page.
2. Enjoy eligible New Zealand wine at the participating restaurant.
3. Enter from the application form on the official website (https://discovernzwine.com/) to complete your application.
*If participating from home, please check the eligible wines on the official website.
[Application Reward]
Two winners will be selected by lottery to receive round-trip flight tickets between Narita and Auckland (one ticket per person).
[Campaign Overview]
Hosted by New Zealand Trade and Enterprise (NZTE), sponsored by Air New Zealand.
3 steps to participate in the campaign: Find, Enjoy, and Apply.
What is "POUR YOURSELF A GLASS OF NEW ZEALAND"?
New Zealand Trade and Enterprise (NZTE), sponsored by Air New Zealand, will hold the "POUR YOURSELF A GLASS OF NEW ZEALAND" campaign to enjoy New Zealand wine at participating restaurants nationwide from Monday, June 1, to Tuesday, June 30, 2026.
This is a consumer campaign where participants who enjoy eligible New Zealand wine at participating restaurants nationwide during the period and apply via a dedicated form can win round-trip flight tickets between Narita and Auckland (for 2 people, 1 ticket each) by lottery. Aimed at letting people in Japan know and enjoy New Zealand wine, this is one of the largest campaigns in Asia (*1), held for the second time this year.
This year, the official campaign website is also open. In addition to finding out how to participate, accessing the application form, and searching for participating stores on a map, information on the 30 eligible wineries is also being published. Along with the list of about 130 eligible wine brands, please also read the thoughts and stories shared by each winery.
*1 According to research by the New Zealand Embassy Commercial Section (as of May 2026)
Sponsored by Air New Zealand, finding a restaurant is easy this year with the "Tabelog" collaboration!
Participating stores are about 300 pre-recruited restaurants nationwide. Eligible stores can be checked on the official website, and this year, there is also a collaboration with "Tabelog," one of Japan's largest (*2) restaurant search and reservation services. On the special page, you can check participating stores by area and genre and make reservations directly. (Only for reservation-compatible stores) In addition, the "Tabelog" special page offers a search function that allows you to narrow down by budget and specific conditions, so please use it along with the official website to find a restaurant.
*2 No.1 in the number of listed stores on restaurant search and reservation sites (as of May 2024, researched by Kakaku.com, Inc.)
[First-come, first-served] Exclusive New Zealand official wine disc pourer giveaway at participating stores
Those who enjoy New Zealand wine at participating stores nationwide will receive a limited edition wine disc pourer with the official New Zealand logo on a first-come, first-served basis. This wine pourer, which we highly recommend for wine lovers, is widely used at home parties and restaurants as a convenient accessory for pouring wine smartly.
It is easy to use. The round disc has a waterproof film on one side, so you just roll it up and insert it into the mouth of the bottle. You can pour wine without spilling. It is easy to clean and can be used repeatedly with a light wash. It is a very pleasing item for wine lovers, so it is also recommended to give it along with a New Zealand wine gift.
This is a limited gift prepared for this campaign and quantities are limited, so please check at the store you visit for details.
Campaign table tents (triangular POPs) placed during the period are the landmarks at the stores. If you see one, be sure to check it out.
*Availability varies by store
Wine disc pourers are given away on a first-come, first-served basis at stores
Sustainable and ethical. New Zealand wine you want to drink "now"
With a share of only 1% of global wine production, New Zealand wine is actually rare. New Zealand has a lower population density than Japan and is blessed with a spacious and majestic natural environment. The transparent taste and high quality nurtured under its rich earth and cool climate are attracting attention from wine lovers worldwide.
New Zealand promotes sustainable winemaking nationwide, and currently, over 98% of the country's vineyard area is sustainably certified. Active efforts in organic certification and biodynamic farming are also prominent, making environmentally friendly winemaking a major characteristic of New Zealand wine.
Furthermore, New Zealand wine, which boasts world-class quality and diverse varieties, has many winemakers who are attracting attention in global trends, and its delicate and transparent taste is appealing. In particular, the refreshing acidity of Sauvignon Blanc and the light mouthfeel of Pinot Noir pair exceptionally well with Japanese cuisine and modern dishes that highlight ingredients, and are highly evaluated in a wide range of restaurants. However, awareness and offering opportunities are still limited on menus in Japanese restaurants. Through this campaign, we aim to provide an opportunity for more people to feel the charm of New Zealand wine as its availability increases.
[Column] Recommended dishes? New Zealand wine perfect for Japan's diverse dining tables
New Zealand wine ranges widely from refreshing whites to delicate reds and food-friendly rosés, and its great appeal is that it can be paired with various meals, including Japanese, Western, Chinese, meat, and seafood dishes. Here we introduce the characteristics of each grape variety and recommended dishes.
◆ Sauvignon Blanc
The most recommended for the upcoming hot and humid season is Sauvignon Blanc. It is the most famous variety representing New Zealand. It features concentrated freshness, refreshing acidity, and a cool aroma. It pairs well not only with seafood like salmon and oysters but also with light dishes like dim sum. Even with the same variety, the expression differs by winery, so tasting and comparing is also recommended.
◆ Riesling
Riesling, with its gorgeous aroma and clean acidity, pairs well with Asian cuisine. It naturally complements spices and sweet-and-spicy flavors, and when paired with tempura, it tightens the taste as if a squeeze of lemon was added.
◆ Chardonnay
Chardonnay, with its richness and elegance, pairs well with seafood dishes like scallops and crab cakes. It also goes well with white meats like chicken and pork, and mild-tasting dishes like mizutaki (chicken hot pot). It is a variety that adds a moderate thickness to the entire dish while embracing the umami of the ingredients.
◆ Rosé
Rosé is a versatile wine that is easy to pair with vegetable dishes and dishes using tomatoes. It is perfect for dishes that enjoy the sweetness of vegetables like ratatouille, and tomato sauce pizza. Combining the charms of white and red, it blends well with casual meals.
◆ Syrah
Syrah, which has been gaining attention among sommeliers in recent years, features a spicy and deep taste. It pairs well with meat dishes where the umami spreads the more you chew, such as rosemary-flavored lamb and venison. It also complements teriyaki chicken and tomato sauce bolognese, embracing the robustness of the dishes.
◆ Pinot Noir
Delicate and gorgeous Pinot Noir is an impressive and unique existence among New Zealand wines. In addition to elegant meat dishes like roasted whole turkey and quail, it pairs well with dishes using soy sauce, such as tuna and sukiyaki. Behind its rich aroma is the presence of furaneol, one of the aromatic compounds also found in strawberries and soy sauce. It easily resonates with dishes using soy sauce, bringing a new way to enjoy Japanese cuisine.
◆ Merlot / Cabernet Sauvignon
Merlot and Cabernet Sauvignon, with their strong fruitiness and concentration, are recommended for dishes with robust flavors. They pair well not only with meat dishes like beef cutlets and hamburgers but also with eel coated in sweet-and-spicy sauce. These are the red wines to choose when you want to add satisfaction to a meal.
Please find your favorite bottle and a delicious combination.
Notes
Purchasing eligible products, eating, drinking, or visiting a store is not a mandatory condition for applying to this campaign.
Those under 20 years of age cannot apply.
The round-trip flight ticket giveaway does not include accommodation, local transportation, meals, or other personal expenses.
For details on application conditions, prize contents, number of winners, eligible wines, and participating stores, please check the terms of use on the official campaign website.
Contact Information
[About the New Zealand Embassy Commercial Section (New Zealand Trade and Enterprise, abbreviated as NZTE)]
The New Zealand Embassy Commercial Section operates internationally under the name New Zealand Trade and Enterprise (NZTE) and is the government agency responsible for developing New Zealand business globally. In Japan, it acts as a bridge between New Zealand and Japan, working to revitalize economic activities such as corporate trade and investment.
Official Campaign Website: https://discovernzwine.com/ (Japanese/English)
"Tabelog" Special Page: https://tabelog.com/tieup/rst_list/discovernzwine/ (Japanese)
Made with Care Official Website: www.nzmadewithcare.com/jp (Japanese)
X: https://x.com/DiscoverNZ_JP (Japanese)
YouTube: https://www.youtube.com/playlist?list=PLquzw8g1CjRZCbZfO7ikA5kvlbFDa7NsL (Japanese)
Facebook: https://www.facebook.com/DiscoverNew.NZ (English)
Instagram: https://www.instagram.com/discovernew.nz/ (English)
New Zealand Embassy Commercial Section
Official X Account: @DiscoverNZ_JP
The highly acclaimed New Zealand wine festival from last year, "POUR YOURSELF A GLASS OF NEW ZEALAND," is back this year with an expanded number of participating stores!
June 2026 is a month to enjoy New Zealand wine while dreaming of a trip to New Zealand. Why not enjoy NZ wine and apply for a chance to win round-trip flight tickets to Auckland? (*Applications are limited to residents of Japan aged 20 and over.)
This year, over 300 stores from Hokkaido to Okinawa are participating, about four times as many as last year, and the eligible wines have expanded to 30 wineries and about 130 brands. You can enjoy the diverse charm of New Zealand wine at restaurants nationwide or at home.
Participating is easy in 3 steps. While enjoying New Zealand wine, you can apply from the application form on the official website. Please check the official website for eligible wines and participating store information. Anyone aged 20 or older residing in Japan can participate, so please take this opportunity to enjoy the charm of New Zealand wine. Check the official website for the list of participating stores and eligible wines. You can also find them on the special page of the restaurant search and reservation service "Tabelog."
[Campaign Schedule]
June 1 - June 30: Campaign for general consumers
[Participation Conditions]
Residents of Japan aged 20 and over
[Participation Steps]
1. Find a participating restaurant on the official website or the "Tabelog" special page.
2. Enjoy eligible New Zealand wine at the participating restaurant.
3. Enter from the application form on the official website (https://discovernzwine.com/) to complete your application.
*If participating from home, please check the eligible wines on the official website.
[Application Reward]
Two winners will be selected by lottery to receive round-trip flight tickets between Narita and Auckland (one ticket per person).
[Campaign Overview]
Hosted by New Zealand Trade and Enterprise (NZTE), sponsored by Air New Zealand.
3 steps to participate in the campaign: Find, Enjoy, and Apply.
What is "POUR YOURSELF A GLASS OF NEW ZEALAND"?
New Zealand Trade and Enterprise (NZTE), sponsored by Air New Zealand, will hold the "POUR YOURSELF A GLASS OF NEW ZEALAND" campaign to enjoy New Zealand wine at participating restaurants nationwide from Monday, June 1, to Tuesday, June 30, 2026.
This is a consumer campaign where participants who enjoy eligible New Zealand wine at participating restaurants nationwide during the period and apply via a dedicated form can win round-trip flight tickets between Narita and Auckland (for 2 people, 1 ticket each) by lottery. Aimed at letting people in Japan know and enjoy New Zealand wine, this is one of the largest campaigns in Asia (*1), held for the second time this year.
This year, the official campaign website is also open. In addition to finding out how to participate, accessing the application form, and searching for participating stores on a map, information on the 30 eligible wineries is also being published. Along with the list of about 130 eligible wine brands, please also read the thoughts and stories shared by each winery.
*1 According to research by the New Zealand Embassy Commercial Section (as of May 2026)
Sponsored by Air New Zealand, finding a restaurant is easy this year with the "Tabelog" collaboration!
Participating stores are about 300 pre-recruited restaurants nationwide. Eligible stores can be checked on the official website, and this year, there is also a collaboration with "Tabelog," one of Japan's largest (*2) restaurant search and reservation services. On the special page, you can check participating stores by area and genre and make reservations directly. (Only for reservation-compatible stores) In addition, the "Tabelog" special page offers a search function that allows you to narrow down by budget and specific conditions, so please use it along with the official website to find a restaurant.
*2 No.1 in the number of listed stores on restaurant search and reservation sites (as of May 2024, researched by Kakaku.com, Inc.)
[First-come, first-served] Exclusive New Zealand official wine disc pourer giveaway at participating stores
Those who enjoy New Zealand wine at participating stores nationwide will receive a limited edition wine disc pourer with the official New Zealand logo on a first-come, first-served basis. This wine pourer, which we highly recommend for wine lovers, is widely used at home parties and restaurants as a convenient accessory for pouring wine smartly.
It is easy to use. The round disc has a waterproof film on one side, so you just roll it up and insert it into the mouth of the bottle. You can pour wine without spilling. It is easy to clean and can be used repeatedly with a light wash. It is a very pleasing item for wine lovers, so it is also recommended to give it along with a New Zealand wine gift.
This is a limited gift prepared for this campaign and quantities are limited, so please check at the store you visit for details.
Campaign table tents (triangular POPs) placed during the period are the landmarks at the stores. If you see one, be sure to check it out.
*Availability varies by store
Wine disc pourers are given away on a first-come, first-served basis at stores
Sustainable and ethical. New Zealand wine you want to drink "now"
With a share of only 1% of global wine production, New Zealand wine is actually rare. New Zealand has a lower population density than Japan and is blessed with a spacious and majestic natural environment. The transparent taste and high quality nurtured under its rich earth and cool climate are attracting attention from wine lovers worldwide.
New Zealand promotes sustainable winemaking nationwide, and currently, over 98% of the country's vineyard area is sustainably certified. Active efforts in organic certification and biodynamic farming are also prominent, making environmentally friendly winemaking a major characteristic of New Zealand wine.
Furthermore, New Zealand wine, which boasts world-class quality and diverse varieties, has many winemakers who are attracting attention in global trends, and its delicate and transparent taste is appealing. In particular, the refreshing acidity of Sauvignon Blanc and the light mouthfeel of Pinot Noir pair exceptionally well with Japanese cuisine and modern dishes that highlight ingredients, and are highly evaluated in a wide range of restaurants. However, awareness and offering opportunities are still limited on menus in Japanese restaurants. Through this campaign, we aim to provide an opportunity for more people to feel the charm of New Zealand wine as its availability increases.
[Column] Recommended dishes? New Zealand wine perfect for Japan's diverse dining tables
New Zealand wine ranges widely from refreshing whites to delicate reds and food-friendly rosés, and its great appeal is that it can be paired with various meals, including Japanese, Western, Chinese, meat, and seafood dishes. Here we introduce the characteristics of each grape variety and recommended dishes.
◆ Sauvignon Blanc
The most recommended for the upcoming hot and humid season is Sauvignon Blanc. It is the most famous variety representing New Zealand. It features concentrated freshness, refreshing acidity, and a cool aroma. It pairs well not only with seafood like salmon and oysters but also with light dishes like dim sum. Even with the same variety, the expression differs by winery, so tasting and comparing is also recommended.
◆ Riesling
Riesling, with its gorgeous aroma and clean acidity, pairs well with Asian cuisine. It naturally complements spices and sweet-and-spicy flavors, and when paired with tempura, it tightens the taste as if a squeeze of lemon was added.
◆ Chardonnay
Chardonnay, with its richness and elegance, pairs well with seafood dishes like scallops and crab cakes. It also goes well with white meats like chicken and pork, and mild-tasting dishes like mizutaki (chicken hot pot). It is a variety that adds a moderate thickness to the entire dish while embracing the umami of the ingredients.
◆ Rosé
Rosé is a versatile wine that is easy to pair with vegetable dishes and dishes using tomatoes. It is perfect for dishes that enjoy the sweetness of vegetables like ratatouille, and tomato sauce pizza. Combining the charms of white and red, it blends well with casual meals.
◆ Syrah
Syrah, which has been gaining attention among sommeliers in recent years, features a spicy and deep taste. It pairs well with meat dishes where the umami spreads the more you chew, such as rosemary-flavored lamb and venison. It also complements teriyaki chicken and tomato sauce bolognese, embracing the robustness of the dishes.
◆ Pinot Noir
Delicate and gorgeous Pinot Noir is an impressive and unique existence among New Zealand wines. In addition to elegant meat dishes like roasted whole turkey and quail, it pairs well with dishes using soy sauce, such as tuna and sukiyaki. Behind its rich aroma is the presence of furaneol, one of the aromatic compounds also found in strawberries and soy sauce. It easily resonates with dishes using soy sauce, bringing a new way to enjoy Japanese cuisine.
◆ Merlot / Cabernet Sauvignon
Merlot and Cabernet Sauvignon, with their strong fruitiness and concentration, are recommended for dishes with robust flavors. They pair well not only with meat dishes like beef cutlets and hamburgers but also with eel coated in sweet-and-spicy sauce. These are the red wines to choose when you want to add satisfaction to a meal.
Please find your favorite bottle and a delicious combination.
Notes
Purchasing eligible products, eating, drinking, or visiting a store is not a mandatory condition for applying to this campaign.
Those under 20 years of age cannot apply.
The round-trip flight ticket giveaway does not include accommodation, local transportation, meals, or other personal expenses.
For details on application conditions, prize contents, number of winners, eligible wines, and participating stores, please check the terms of use on the official campaign website.
Contact Information
[About the New Zealand Embassy Commercial Section (New Zealand Trade and Enterprise, abbreviated as NZTE)]
The New Zealand Embassy Commercial Section operates internationally under the name New Zealand Trade and Enterprise (NZTE) and is the government agency responsible for developing New Zealand business globally. In Japan, it acts as a bridge between New Zealand and Japan, working to revitalize economic activities such as corporate trade and investment.
Official Campaign Website: https://discovernzwine.com/ (Japanese/English)
"Tabelog" Special Page: https://tabelog.com/tieup/rst_list/discovernzwine/ (Japanese)
Made with Care Official Website: www.nzmadewithcare.com/jp (Japanese)
X: https://x.com/DiscoverNZ_JP (Japanese)
YouTube: https://www.youtube.com/playlist?list=PLquzw8g1CjRZCbZfO7ikA5kvlbFDa7NsL (Japanese)
Facebook: https://www.facebook.com/DiscoverNew.NZ (English)
Instagram: https://www.instagram.com/discovernew.nz/ (English)
New Zealand Embassy Commercial Section
Official X Account: @DiscoverNZ_JP
FAQ
How can I apply for the campaign?
Enjoy eligible wines at participating restaurants and enter through the application form on the official website.
Is there a first-come, first-served gift?
Yes, a limited edition wine disc pourer is given on a first-come, first-served basis to those who enjoy NZ wine at participating stores.
What are the key facts in this article?
The New Zealand Trade and Enterprise (NZTE) will hold the "POUR YOURSELF A GLASS OF NEW ZEALAND" campaign from June 1 to 30, 2026, at over 300 restaurants across Japan. Participants who enjoy eligible wines and apply will have a chance to win round-trip flight tickets between Narita and Auckland for two. This year, the campaign collaborates with Tabelog to widely promote the appeal of sustainable and high-quality NZ wines.