GYET Inc. (Headquarters: Suginami Ward, Tokyo; President and CEO: Tatsuya Kimura) is pleased to announce that "KuruFuku," its in-facility shopping service for individuals with disabilities and the elderly, has celebrated its first anniversary since its full launch in June 2025.
"KuruFuku" is a service where store staff from "MAC HOUSE," which operates nationwide, visit welfare facilities to provide individuals with disabilities and the elderly the opportunity to see, touch, and select clothing and miscellaneous goods. Since its full launch in June 2025, the service has visited a total of 64 facilities nationwide, serving approximately 2,000 individuals.
Marking its first anniversary, the company will fully deploy its dedicated mobile sales vehicle, the "KuruFuku-go," and strengthen its visiting system, primarily in the Kanto area. By establishing a system that can efficiently transport a larger volume of merchandise, we aim to enhance the reproducibility of in-facility sales floor setups and expand visiting opportunities.
"KuruFuku" Business Overview
"KuruFuku," which fully launched in June 2025, is a service where MAC HOUSE store staff from GYET visit welfare facilities to allow users to enjoy shopping. We offer a wide product lineup, mainly clothing and miscellaneous goods, and set up a store-like sales floor within the facility. Users can enjoy a shopping experience within the facility where they can see, touch, and select products in person. Furthermore, by handling everything from preliminary consultations to delivery, setup, customer service, and dismantling, we have created an operational system that is easy to implement as an in-facility event while minimizing the preparation burden on facility staff.
<KuruFuku Website> https://kurufuku.com/
Three Strengths of "KuruFuku"
1 Wide Selection / "Casual Apparel" to Brighten Daily Life
We propose casual apparel that is easy to wear daily, not limited to clothing for welfare and nursing care.
The product lineup is extensive, including trendy casual wear, character goods, and miscellaneous items.
We confirm users' preferences and necessary items through facility representatives before visits, creating a sales floor where each individual can choose clothes that suit them.
2 Customer Service by Store Staff / Proposals Tailored to Each Individual
MAC HOUSE store staff visit facilities and assist users with product selection through direct conversation.
Staff with the in-house qualification "Good Style Advisor" accompany the visits and make proposals tailored to users' preferences.
3 Convenience Completed Within the Facility / Real Shopping Experience
We set up a store-like sales area within the facility, providing opportunities for users to experience the joy of choosing clothes and the shopping experience of paying at a register.
We handle everything from preliminary consultations, product delivery, sales floor setup, customer service, to dismantling, reducing the preparation burden on facility staff.
We aim to provide an enjoyable shopping experience with a setup that feels like bringing the store directly to the facility.
The customer service style, where sales staff carefully listen to requests, has been well-received.
One Year of Progress and Achievements
Since the full launch of "KuruFuku" in June 2025, we have accumulated visiting achievements with the support of many welfare facilities and users. The main achievements are as follows:
<KuruFuku's First Year Achievements>
Number of Facilities Visited:
Visited a total of 64 facilities. The service area has expanded nationwide.
Number of Purchasers:
Approximately 2,000 individuals experienced shopping.
Number of Items Sold:
Approximately 9,300 items sold. An average of 4-5 items were purchased per person.
Time Saved:
In some cases, accompanying a single user for shopping can take over 3 hours. By conducting sales within the facility, we have helped reduce the burden on facility staff for accompaniment.
Preliminary Meetings Conducted:
100% implementation rate. We carefully confirm requests for each facility before visits.
Annual Repeat Frequency:
Many facilities request our service twice a year, with a pace of Spring/Summer and Autumn/Winter.
About the Dedicated Mobile Sales Vehicle "KuruFuku-go"
To commemorate our first anniversary, we have newly introduced the dedicated mobile sales vehicle "KuruFuku-go," primarily for the Kanto area. This allows us to bring more items, improving the reproducibility of in-facility sales floor setups. Furthermore, by increasing transportation efficiency, we aim to enhance visiting frequency and expand our service area.
The "KuruFuku-go" is identifiable by its logo.
Its mobility will be enhanced to meet the needs of each facility.
Comments from Responsible Person / Voices from Facilities
Daisaku Yoneda, Manager of the "KuruFuku" Business Office
Over the past year, supported by many facilities and users, "KuruFuku" has taken a significant step forward. I have witnessed the sparkling smiles of people choosing clothes countless times and strongly feel the tangible value this business holds. Furthermore, through a year of visits, we have gained a deep understanding of the subtle needs within welfare facilities regarding operations and product lineup, and have continuously refined the service to be something that only GYET (MAC HOUSE) can provide.
In our second year, with the introduction of the new vehicle, we aim to evolve the service further to be more tailored to each individual, growing into an entity that "delivers experiences that move the heart" rather than just "selling clothes."
Voices from Facilities
Over the past year since the full launch of the service, we have received the following feedback from many welfare facilities regarding the introduction effects and convenience of "KuruFuku":
- Users' smiles have increased. - It was very popular as an event. - The shopping experience contributes to users' independent living support. - For those who have difficulty going out, it became a valuable opportunity to enjoy shopping within the facility. - The burden on staff for accompanying shopping has been reduced, freeing up time for other tasks.
Future Outlook
GYET, while cherishing the "power of clothes to move the heart," aims to improve the QOL (Quality of Life) for individuals with disabilities and the elderly from the perspective of an apparel company, and will continue to strengthen its efforts to deliver many smiles through clothing selection.
This year, as we enter our second year, we will utilize the dedicated mobile sales vehicle "KuruFuku-go" to expand visiting opportunities, primarily in the Kanto area. We will further refine our customer service and product proposal skills, and strive to deliver the "joy of choosing clothes" and the shopping experience of interacting with people to more welfare facilities and users.
【Company Profile】
GYET Inc.
Location: 1-7-7 Umeri, Suginami Ward, Tokyo
Business Activities: Sales of clothing and miscellaneous goods, investment business
【Various Links】
✅ Corporate Site
https://gyet.co.jp
✅ News List (Public Relations)
https://gyet.co.jp/news
✅ News List (IR)
https://gyet.co.jp/ir/ir-news
【Inquiries Regarding This Matter】
GYET Inc. Management Department Public Relations IR Group, Horiike TEL: 03-3316-1911
FACT BOX
- Source: PR TIMES
- Category: サービス開始1周年