Suntory Ltd. to Exhibit at "Tokyo International Bar Show 2026" Booth, Featuring Master Bartenders Offering Cocktails with "The Standard" and "Japanese Craft" Themes
Suntory will exhibit at the "Tokyo International Bar Show 2026" with the largest booth, where master bartenders will offer cocktails themed "The Standard" and "Japanese Craft." They will also provide paid tastings of the renewed SUNTORY WHISKY "Ao" with original merchandise, aiming to promote Western liquor culture and enhance brand experience.
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- 📰 Published: May 7, 2026 at 20:00
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Suntory Ltd. will exhibit the largest manufacturer's booth at the "Tokyo International Bar Show 2026" (held on Saturday, May 9th and Sunday, May 10th, 2026), a festival for the liquor and bar industry, where master bartenders will collaborate to offer cocktails.
The booth's themes are "The Standard" and "Japanese Craft." Visitors can experience standard cocktails (The Standard) beloved in modern Japan, symbolizing the founder of Suntory's aim to popularize Western liquor culture, and cocktails made with Suntory's globally expanding Japanese Craft products.
In addition to the booth themes, this year will feature a tasting comparison of cocktails created in past competitions, with three guest bartenders.
Please enjoy a special time experiencing the bartenders' performances up close.
Furthermore, at the SUNTORY WHISKY "Ao" corner adjacent to the booth, paid tastings of the renewed "Ao" with original merchandise will be available (limited quantities).
Please be sure to visit the Suntory booth.
【Suntory Ltd. Booth Guest Bartenders】
*The following three individuals will offer free original cocktails (first-come, first-served, limited quantities).
Shingo Gokan: Bartender, Founder of SG Group
Participated in and won the world's top bartender competition as a US representative in 2012. Received the International Bartender of the Year award in 2017, often called the Academy Awards of the bar industry. Holds the most awards in The World’s / Asia’s / North America’s 50 Best Bars. In recent years, he has collaborated with domestic breweries to release shochu, liqueurs, and spirits suitable for bars, and is actively working to spread "Kokushu" (Japanese traditional alcoholic beverages) to the world. Currently active in Tokyo, New York, Madrid, Hong Kong, Shanghai, and Okinawa.
Shingo Gokan: Bartender, Founder of SG Group
Kazuya Morisaki: Owner Bartender, "SAVOY hommage" in Kobe (Hanakumacho) and "BAR THE TIME" in Nishinomiya (Kurakuen)
Inheriting the DNA of Kobe's long-established bar "SAVOY," he currently manages two establishments.
He has participated in numerous competitions over many years. Won the NBA National Bartender Skills Competition Overall Championship in 2021, the IBA World Cocktail Championship Long Cocktail Division in 2022, and the Suntory The Cocktail Award 2024. He also expands his activities in various fields, including guest shifts, product development support for companies, and cocktail recipe proposals.
Kazuya Morisaki: Owner Bartender, "SAVOY hommage" in Kobe (Hanakumacho) and "BAR THE TIME" in Nishinomiya (Kurakuen)
Shota Wakabayashi: Bartender, working at N-BAR in Kawasaki (Kajigaya)
Entered the bar world at age 20, then gained experience as a hotel bartender at Hotel New Otani Tokyo. Currently serves as the manager of "N-BAR" in Kajigaya, Kanagawa Prefecture.
Winner of Suntory The Bartender Award 2025
Shota Wakabayashi: Bartender, working at N-BAR in Kawasaki (Kajigaya)
Tokyo International Bar Show 2026 ~ Smash The World ~
Date: May 9th (Sat) / May 10th (Sun), 2026
11:00 AM - 6:30 PM (both days)
Venue: Tokyo Dome City Prism Hall Access
1-3-61 Koraku, Bunkyo-ku, Tokyo
Organizer: General Incorporated Foundation Cocktail Culture Promotion Association
*Advance ticket purchase is recommended for this event. Please check the organizer's page for other precautions.
http://tokyobarshow.com/index.html
The booth's themes are "The Standard" and "Japanese Craft." Visitors can experience standard cocktails (The Standard) beloved in modern Japan, symbolizing the founder of Suntory's aim to popularize Western liquor culture, and cocktails made with Suntory's globally expanding Japanese Craft products.
In addition to the booth themes, this year will feature a tasting comparison of cocktails created in past competitions, with three guest bartenders.
Please enjoy a special time experiencing the bartenders' performances up close.
Furthermore, at the SUNTORY WHISKY "Ao" corner adjacent to the booth, paid tastings of the renewed "Ao" with original merchandise will be available (limited quantities).
Please be sure to visit the Suntory booth.
【Suntory Ltd. Booth Guest Bartenders】
*The following three individuals will offer free original cocktails (first-come, first-served, limited quantities).
Shingo Gokan: Bartender, Founder of SG Group
Participated in and won the world's top bartender competition as a US representative in 2012. Received the International Bartender of the Year award in 2017, often called the Academy Awards of the bar industry. Holds the most awards in The World’s / Asia’s / North America’s 50 Best Bars. In recent years, he has collaborated with domestic breweries to release shochu, liqueurs, and spirits suitable for bars, and is actively working to spread "Kokushu" (Japanese traditional alcoholic beverages) to the world. Currently active in Tokyo, New York, Madrid, Hong Kong, Shanghai, and Okinawa.
Shingo Gokan: Bartender, Founder of SG Group
Kazuya Morisaki: Owner Bartender, "SAVOY hommage" in Kobe (Hanakumacho) and "BAR THE TIME" in Nishinomiya (Kurakuen)
Inheriting the DNA of Kobe's long-established bar "SAVOY," he currently manages two establishments.
He has participated in numerous competitions over many years. Won the NBA National Bartender Skills Competition Overall Championship in 2021, the IBA World Cocktail Championship Long Cocktail Division in 2022, and the Suntory The Cocktail Award 2024. He also expands his activities in various fields, including guest shifts, product development support for companies, and cocktail recipe proposals.
Kazuya Morisaki: Owner Bartender, "SAVOY hommage" in Kobe (Hanakumacho) and "BAR THE TIME" in Nishinomiya (Kurakuen)
Shota Wakabayashi: Bartender, working at N-BAR in Kawasaki (Kajigaya)
Entered the bar world at age 20, then gained experience as a hotel bartender at Hotel New Otani Tokyo. Currently serves as the manager of "N-BAR" in Kajigaya, Kanagawa Prefecture.
Winner of Suntory The Bartender Award 2025
Shota Wakabayashi: Bartender, working at N-BAR in Kawasaki (Kajigaya)
Tokyo International Bar Show 2026 ~ Smash The World ~
Date: May 9th (Sat) / May 10th (Sun), 2026
11:00 AM - 6:30 PM (both days)
Venue: Tokyo Dome City Prism Hall Access
1-3-61 Koraku, Bunkyo-ku, Tokyo
Organizer: General Incorporated Foundation Cocktail Culture Promotion Association
*Advance ticket purchase is recommended for this event. Please check the organizer's page for other precautions.
http://tokyobarshow.com/index.html