Osaka Plastic Manufacturer Sanada Seiko Launches New Lifestyle Brand 'LIFE IS GRAY™'
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- 📰 Published: May 12, 2026 at 20:35
- 🔍 Collected: May 12, 2026 at 12:02
- 🤖 AI Analyzed: May 16, 2026 at 01:32 (85h 30m after Collected)
Sanada Seiko, a plastic manufacturer based in Chihayaakasaka, Osaka, has announced its new lifestyle brand 'LIFE IS GRAY™.' Moving beyond its traditional 100-yen shop business model, the company is pivoting to high-value products. The brand features functional yet aesthetic tableware using NAGORI®, a seawater mineral-based material that provides a ceramic-like texture while remaining durable and lightweight. Prototypes will be showcased at interiorlifestyle TOKYO 2026 in June, with official sales scheduled to begin in November 2026.