Sapporo Nomigotae Super Sugar-Free Shikuwasa to be Released in Limited Quantities on May 12 (Tuesday)

Sapporo Breweries Ltd. will release "Sapporo Nomigotae Super Sugar-Free Shikuwasa" nationwide in limited quantities on May 12 (Tuesday).

This is the first limited-edition product from the "Sapporo Nomigotae Super Sugar-Free" brand (Note 1), which was launched on March 17 (Tuesday). This product maintains the "satisfying taste" from the "Premium Peel Extract," which condenses the bitter taste of fruit, and the "Super Sugar-Free" specification (defined as less than 0.1g of sugar per 100ml). It is characterized by a deep flavor with the unique acidity and bitterness of shikuwasa.

The packaging adopts a blue background to create a refreshing early summer feel, while three distinct backgrounds express "the deliciousness of shikuwasa," "the quality and complexity of premium peel extract," and "the refreshing sensation as a sour." Additionally, by depicting shikuwasa fruit with a cross-section, it intuitively conveys freshness and deliciousness.

Our company will continue to propose new value for "alcoholic beverages," meet customers' needs for alcoholic drinks during meals, and contribute to the revitalization of the RTD (Note 2) market by creating new markets.
(Note 1) https://www.sapporobeer.jp/news_release/0000018331/
(Note 2) Abbreviation for Ready to Drink. Alcoholic beverages that can be drunk directly after opening the cap.

■ "Sapporo Nomigotae Super Sugar-Free Shikuwasa" Product Overview

1. Product Name
Sapporo Nomigotae Super Sugar-Free Shikuwasa

2. Packaging
350ml can, 500ml can

3. Item
Spirits (sparkling)

4. Alcohol Content
5%

5. Pure Alcohol Content
350ml can: 14g, 500ml can: 20g

6. Release Date and Region
May 12, 2026 (Tuesday) - Nationwide

7. Suggested Retail Price
350ml can: 164 yen, 500ml can: 223 yen *Both prices exclude tax

8. Design Features
・Expresses "the deliciousness of shikuwasa," "the quality and complexity of premium peel extract," and "the refreshing sensation as a sour" with three backgrounds.
・A blue background expresses the refreshing feel of early summer.
・Depicts shikuwasa fruit with a cross-section to intuitively convey freshness and deliciousness.

9. Taste Features
・A deep flavor with the unique acidity and bitterness of shikuwasa.
・Uses "Premium Peel Extract," made by condensing the bitter taste of fruit.
・"Super Sugar-Free" specification (defined as less than 0.1g of sugar per 100ml) with sweetness removed.

■ About the Sapporo Nomigotae Super Sugar-Free Brand

A sour that is perfect for the first drink, offering a satisfying bitter taste without sweetness. It uses "Premium Peel Extract," made by condensing the bitter taste of fruit, and is finished with a "Super Sugar-Free" specification (defined as less than 0.1g of sugar per 100ml, rather than "sugar-free" which is less than 0.5g of sugar per 100ml), achieving a deep, satisfying taste where the fruit flavor stands out.
Brand site: https://www.sapporobeer.jp/nomigotae_tyomutou/