Kabaya Foods Co., Ltd. announces that it will begin accepting applications for the free provision of 'Salt Charge Tablets' (hereinafter, 'Salt Charge') to kindergartens through high schools nationwide in Japan, starting Monday, May 11, 2026. This initiative is part of an awareness campaign for 'hydration + mineral* replenishment' to support healthy sweating among children and students.
'Salt Charge' is a brand developed by our company and launched in 2009, aiming for a new position as a confectionery that also helps with heatstroke prevention. It is a ramune-type tablet candy that allows for easy and delicious replenishment of salt and potassium lost through sweat. As an essential item for all who sweat, supporting them, we have widely promoted the importance of 'hydration + mineral* replenishment' during sweating, and in 2017, it was certified as a recommended product by the "Japan School Health Association."
As part of this awareness campaign, since 2018, we have been providing educational materials on the relationship between salt and the body, along with 'Salt Charge,' to a wide range of educational institutions, from kindergartens and nursery schools to elementary, junior high, and high schools. This is to help children learn the importance of 'hydration + mineral* replenishment' and that sweating activities are positive in a school setting. To date, we have provided to a cumulative total of approximately 31,000 schools, reaching 21.9 million children and students.
In 2026, we will continue to provide 'Salt Charge' free of charge to school educational settings to inform children, parents, and teachers that 'hydration + mineral* replenishment' is important during all sweating occasions throughout the year, such as on hot days, during sports, leisure, or fever, and that sweating is a positive thing for themselves.
This year, through the provision of 'Salt Charge,' our company will continue to support children in sweating energetically and enjoying vibrant daily lives.
<Kabaya Foods 'Salt Charge Tablets' Free Distribution to Schools Inquiry Desk> Salt Charge Tablets Office (within Two Eight Co., Ltd.) 3F Iwatoku Bldg., 1-1-9 Ebisu Minami, Shibuya-ku, Tokyo 150-0022 TEL: 03-5725-0428 FAX: 0120-088-228 * 'Salt Charge' is a registered trademark of Kabaya Foods Co., Ltd.
<About 'Salt Charge Tablets'> 1. Product Features - Ramune-type tablets that allow for "appropriate," "delicious," and "easy" replenishment of salt and potassium lost through sweating. - The ratio of salt to potassium per tablet is approximately 3:1, almost the same as sweat, designed to replenish minerals* lost during sweating. - With approximately 0.1g of salt equivalent per tablet, consuming 1-2 tablets with 100ml of water can achieve a balance of water and salt similar to that recommended by the Ministry of Health, Labour and Welfare for heatstroke prevention*. - Contains candy chips, making it easy to chew and dissolve quickly, allowing for rapid intake of appropriate minerals*. *: The Ministry of Health, Labour and Welfare's guidelines recommend beverages with a sodium concentration of 40-80mg (0.1-0.2g salt equivalent) per 100ml as heatstroke prevention drinks. * "Minerals" in this release refers to salt and potassium.
2. Product Overview Product Name Salt Charge Tablets *Sports Drink Flavor Salt Charge Tablets Salt Lemon Salt Charge Tablets Plum Category Name Refreshing Confectionery Content 81g (including individual packaging, standard 26 tablets) Price Open Sales Area Supermarkets, convenience stores, drugstores, home centers, etc. nationwide 'Salt Charge Tablets' Brand Page 'Salt Charge Tablets' X Account
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- Source: PR TIMES
- Category: キャンペーン