“HR Company Making Films” Puts an End to Recruitment Misunderstandings and Mismatches

According to data released by the Ministry of Health, Labour and Welfare in October 2025, the turnover rate for university graduates within three years is 33.8% – the structural problem of 'one in three leaving' remains unresolved. The 2023 Survey on the Employment Situation of Young People found that 21.7% of resignations were due to 'the job not suiting me.' It can be said that the 'reality of working' that cannot be fully conveyed through job information alone leads to recruitment mismatches and directly to early turnover. *Source: Ministry of Health, Labour and Welfare 'Status of New Graduate Turnover' (October 2025) / Ministry of Health, Labour and Welfare '2023 Survey on the Employment Situation of Young People' ■ Why does 'film (story)' save recruitment? ALLIN Inc. (CEO: Yuichi Maeda) is an HR strategy consulting firm that has supported over 500 companies in recruitment since its establishment in 2016, under the banner of 'HR x Creative.' Its greatest feature is its approach to recruitment as a 'scene in life,' reconstructing the company's appeal as a 'story' that job seekers can relate to. They have overturned industry norms with 'unprecedented recruitment creative,' such as zombie-movie-style job advertisements and rap-battle-style company culture videos. And in 2026, the company takes another step forward. Production of the short film 'Sh*t Job', international expansion through crowdfunding, and the full-scale launch of the '1 Company 1 Film' concept. Actual filming scene. Short film 'Sh*t Job' poster visual, with an elite team gathered under ALLIN Inc.'s leadership. ■ Why is an HR company making films? Because 'specs' do not move people's hearts. The numbers and conditions listed on job applications cannot fully convey the 'reality of working' after joining the company. Therefore, by using the power of storytelling, job seekers can imagine 'myself working at this company,' nipping the bud of mismatch before joining. The scriptwriting, directing, and producing skills cultivated through film production directly become weapons for recruitment branding. ■ May-June is the period when 'May sickness turnover' becomes apparent among new employees. However, efforts to prevent turnover are too late once employees have left. It is necessary to fundamentally review the recruitment plan for the next fiscal year and redesign 'how to communicate.' ALLIN Inc. is a uniquely positioned HR company in Japan that achieves this redesign through both 'management strategy-level consulting' and 'creative' initiatives. ◆ Over 500 patterns of recruitment failures and improvement cases (anonymized provision possible) ◆ Behind-the-scenes stories and performance data of creative works like zombie/rap ads ◆ Details of the production process and international expansion of the film 'Sh*t Job' ◆ Interview photos of the representative/team, office, and filming location video materials ★ Download materials for this article here ↓ d39444-28-7733e96fdb461b8b9ed66d6f0ee93448.pdf ALLIN Inc. Representative Director Yuichi Maeda / Film Producer He has a track record of sweeping departmental awards at a Recruit advertising agency and founded ALLIN Inc. at the age of 23. After an inter-industry sales career spanning telecommunications, real estate, and HR advertising, he built an HR strategy consulting business based on the motto 'Responding to corporate challenges with stories.' In 2022, he participated as a producer in the Japanese horror film 'Shiraku Nigoru Ie,' and from 2026, he will fully launch the film business. He advocates the industry-first concept of '1 Company 1 Film.' Company Name: ALLIN Inc. Representative: Yuichi Maeda Location: MORE-EXCELLENCE 2F, 1-3-5 Higashi, Shibuya-ku, Tokyo Business activities: HR brand strategy, HR strategy consulting, RPO / Corporate branding / Recruitment branding / General recruitment advertising agency / Video & film planning and production / Operation of 'Umplex,' a job search site that searches by emotion. [Inquiries / Public Relations] └ Inquiry form: https://allhero.co.jp/contact/ └ E-mail: info@allhero.co.jp └ Phone number: 03-6427-2417 ▶ Case studies https://allhero.co.jp/works/ ▶ HP https://allhero.co.jp ▶ Umplex: https://umplex.jp/ ▶ Strateginji: https://allhero.co.jp/consulting-lp/