Experisus Exhibits at JNTO's 'Japan Luxury Showcase 2026'

Experisus, a company dedicated to 'creating mechanisms to pass culture on for the next 100 years' and providing end-to-end planning, development, and distribution of high-value travel experiences for luxury visitors to Japan, participated in the 'Japan Luxury Showcase 2026' hosted by the Japan National Tourism Organization (JNTO) in Osaka from May 20 to 22, 2026.

At the event, the company held meetings with 40 overseas buyers from 16 countries, including those from the Americas, Australia, and Singapore, to develop new business leads and strengthen relationships with existing partners.

■ About Japan Luxury Showcase 2026

Japan Luxury Showcase is a business matching event held by JNTO since 2017, aimed at promoting high-value inbound tourism. It seeks to realize high-quality inbound travel by directly connecting overseas luxury travel agencies (buyers) with domestic tourism operators (sellers) such as DMCs, accommodations, and transport providers.

'High-value travelers' are defined by the Japan Tourism Agency as those spending at least 1 million JPY per visit (excluding international airfare) who prioritize knowledge, inspiration, and social impact.

2026 marked the first time the event was held in Osaka, bringing together 40 overseas buyers and 60 domestic sellers.

■ Overview and Achievements for Experisus

Experisus showcased hundreds of high-value travel experiences developed in collaboration with government agencies, municipalities, and companies across Japan. Many buyers expressed high interest in these authentic experiences, including traditional culture, artisanal craftsmanship, and unique nature activities.

Through these meetings, Experisus established new trading relationships and deepened existing partnerships with multiple overseas luxury travel agencies belonging to major travel consortia such as Virtuoso and Serandipians. This strengthens the foundation for accelerating the global expansion of Japanese high-value travel products through its B2B invitation-only platform, XPERISUS.com.

Furthermore, the event served as a valuable opportunity to grasp the latest trends and customer needs in the global luxury travel market, including high interest in 'hidden gems' in regions like San-in, Shikoku, and Kyushu.

■ Initiatives for Global Market Expansion

Experisus actively promotes partnerships with overseas luxury travel agencies to deliver 'authentic value only experienceable in Japan.'

This exhibition was part of that effort. By leveraging the results and partnerships gained, the company plans to further strengthen its sales channels in these regions and continue participating in major luxury travel events globally.

■ Experisus: Business History

Since its establishment in January 2017, Experisus has aimed to be the No. 1 player in the inbound luxury travel market. While the COVID-19 pandemic led to a temporary halt in overseas sales, the company used this time to strengthen its business foundation and strategically expand into domestic luxury travel, B2B corporate services, and B2G government/municipal services.

Through this diversification, Experisus now creates hundreds of unique high-value content pieces annually in collaboration with various entities. It currently maintains a network of over 60,000 luxury travel agencies and is a leading player in the inbound luxury market, distributing hundreds of experiences worldwide via XPERISUS.com.