Asuene Inc. (Headquarters: Minato-ku, Tokyo; Founder and CEO: Kohei Nishiwada; hereinafter "the Company") has launched "ASUENE MEDIA PRO," a specialized media platform dedicated to leveraging GX (Green Transformation) and sustainability information for corporate management.
Compliance with sustainability-related regulations, including the application of the SSBJ (Sustainability Standards Board of Japan) standards scheduled for the fiscal year ending March 2027, has become a critical issue directly linked to management strategy and investment decisions. In light of these environmental changes, "ASUENE MEDIA PRO" provides the insights necessary for executive management and decision-making leaders to understand the essence of these systems and appropriately reflect them in their corporate strategies.
Background of the Launch of "ASUENE MEDIA PRO" With the full-scale requirement for sustainability information disclosure based on SSBJ standards beginning in the fiscal year ending March 2027, it has become essential for companies to accurately understand regulatory trends and gather reliable information to incorporate into their disclosure and response policies. Particularly among large companies, especially those on the Prime Market, sustainability has shifted to a stage where it is discussed as a management theme that cuts across IR, finance, risk management, and business strategy.
While the market has seen an increase in information regarding regulatory explanations and individual compliance for practitioners, there is a lack of information robust enough to withstand explanation and discussion at board meetings or executive management meetings, or to be reflected in management strategy. The shortage of a reliable, high-quality information foundation for utilizing sustainability in management is a common challenge for many companies.
Our company has provided "ASUENE," a cloud service for the visualization, reduction, and reporting of CO2 emissions for companies and local governments, as well as the supply chain management cloud service "ASUENE SUPPLY CHAIN." Both "ASUENE" and "ASUENE SUPPLY CHAIN" hold the No. 1 market share for domestic adoption* and have been implemented by over 30,000 companies and organizations.
Building on the knowledge accumulated through this practical support, we have launched "ASUENE MEDIA PRO" as a media outlet that disseminates GX and sustainability information with an emphasis on accuracy and expertise.
Content of "ASUENE MEDIA PRO" "ASUENE MEDIA PRO" is a specialized media platform that structurally organizes regulatory trends and non-financial information regarding GX and sustainability from a management perspective, providing it in a format that can be utilized for decision-making. It goes beyond simple regulatory explanations or news distribution, offering multifaceted analysis and commentary from perspectives such as dialogue with capital markets, integration into business strategy, and reflection in risk management. Planned content includes:
- Commentary on GX prospects by Asuene Founder and CEO Kohei Nishiwada - Systematic organization of domestic and international legal and regulatory trends, including SSBJ compliance - Dialogue series featuring executives practicing environmental management - Introduction of joint research results with academic institutions - Specialized serial columns on themes such as AI, data, and non-financial information
We will continue to disseminate practical insights to help executive management and decision-making leaders build sustainability promotion systems that are aligned with their corporate strategies.
ASUENE MEDIA PRO: https://asuene.com/mediapro/
Asuene Company Overview Company Name: Asuene Inc. Business Description: - CO2 emissions visualization, reduction, and reporting cloud service "ASUENE" - Supply chain management cloud service "ASUENE SUPPLY CHAIN" - GX/ESG-specialized recruitment platform "ASUENE CAREER" Group Companies: - Carbon credit and emission rights exchange "Carbon EX" - Third-party verification, assurance, and advisory services for decarbonization and non-financial information "Asuene Veritas" - API integration platform for SaaS providers "Anyflow" - GHG emissions visualization cloud service and AI energy management cloud service "NZero" Capital: 8.3 billion yen (including capital surplus) Representative: Founder and CEO Kohei Nishiwada Address: WeWork 4F, KDX Toranomon 1-chome Building, 1-10-5 Toranomon, Minato-ku, Tokyo Locations: Japan, Singapore, USA, Thailand, UK, Philippines URL: https://corp.asuene.com/
<Notes> * No. 1 in cumulative domestic adoption of ASUENE: Based on research by Tokyo Shoko Research / As of July 2025. * No. 1 in cumulative domestic adoption of ASUENE ESG: Based on research by Tokyo Shoko Research / As of the end of June 2025.
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- Source: PR TIMES
- Category: product_launch