View of the Nyandarake venue (Tokyo Metropolitan Industrial Trade Center Taito Hall / Asakusa)

As cats live longer, interest in 'health maintenance' and 'senior cat care' continues to grow.

The cat lovers' festival 'Nyandarake 21' will feature 'Cat Health/Senior Cats' as one of its key themes, launching a special zone showcasing products, services, and the latest information to support cats' healthy daily lives.

In previous editions, Nyandarake has hosted a 'Senior Cat Corner' for visitors interested in senior cat health. This year, the theme expands further to include the well-being of all cats—from kittens to adults—making it a comprehensive health-focused initiative.

A past section of the Senior Cat Corner, featuring consultation booths and displays of products and health-related information for cats

Thanks to the rise of indoor cat keeping and advances in veterinary medicine, the average lifespan of cats continues to increase. Alongside this, cat owners' desire for their pets to stay healthy and live longer has also grown stronger.

Given this trend, the event presents a valuable opportunity for cat food manufacturers, pet product brands, supplement producers, and pet healthcare companies to directly reach health-conscious cat owners.

The ability to let visitors physically experience products, conduct sampling, and gather direct feedback through surveys is a major advantage of in-person events. For businesses, this creates an effective platform to boost brand awareness and understand market needs simultaneously.

Nyandarake connects companies with cat-loving visitors, serving as a meeting place for discovering products and services that enrich life with cats.

Companies and organizations offering food, supplies, services, or information related to cat health maintenance and senior cat care are encouraged to consider exhibiting in the 'Cat Health/Senior Cats' corner.

Past exhibitors Past exhibitors Past exhibitors Past exhibitors

[General Call for Exhibitors: Nyandarake 21]

• Dates: October 3 (Sat) – 4 (Sun), 2026 • Venue: 4th and 5th Floors, Tokyo Metropolitan Industrial Trade Center Taito Hall (approx. 3,000m²) 2-6-5 Hanakawado, Taito City, Tokyo 5-minute walk from Asakusa Station / 3-minute walk from Senso-ji Temple

• Exhibitor Recruitment: General applications open June 22 (Mon) – July 3 (Fri) • Number of Exhibitors: Approx. 300

• Exhibitor Guide: https://nyandarake.tokyo/exhibitor_21

• Application Form: https://nyandarake.tokyo/application_21

• Inquiries: https://nyandarake.tokyo/info2

[About 'Nyandarake']

'Nyandarake' is an event where all things cat-related come together—regardless of whether exhibitors are individuals, corporations, handmade creators, or commercial brands. The event features exhibition booths selling cat goods, accessories, apparel, sweets, and more. Visitors enjoy special attractions like the 'Nyanpiku Board' (where they post photos of their cats), shelter cat photo exhibitions, quiz rallies, and rock-paper-scissors tournaments, creating a space filled with feline love.

In 2024, the magazine 'TV Bros. Special Edition: Nyandarake' (published by Tokyo News Communications) was released. The event also actively shares content via SNS and YouTube.

'Nyandarake' is not limited to Tokyo; it made its debut in Osaka in 2021 and in Nagoya in 2022. Each event has received great acclaim. Last year, 'Nyandarake in Osaka Vol. 4' was held in June and 'Nyandarake in Nagoya Vol. 4' in July.

Thanks to everyone's support, 'Nyandarake' celebrates its 10th anniversary this year. We remain committed to expressing gratitude to our supporters and continuing to bring smiles to even more cat lovers.

[Event Highlights (Selection)]

Good Luck! Make a Wish to the Beckoning Cat Shrine Shelter Cat Photo Exhibition Branch of Kamotakara Shrine, Sano City Janken (Rock-Paper-Scissors) Tournament

Stage Performances / Comedy Cat Monologue Live Quiz Rally Nyanpiku Board Cat Sweets Alley & Nyan Cafe

[Nyandarake 20 Memory Movie] Watch highlights from the previous event

[Event Overview]

Title: Nyandarake 21

Dates: October 3 (Sat) – 4 (Sun), 2026

Hours: 11:00–17:00 / Same-day tickets sold and entry from 13:00

Venue: 4th and 5th Floors, Tokyo Metropolitan Industrial Trade Center Taito Hall

Organizer: Nyandarake Executive Committee

Admission Fee: Advance tickets: 800 JPY (free for children under elementary school age)

Same-day tickets: 1,200 JPY (1,000 JPY with a discount flyer)

Advance ticket sales end: July 31 (Fri)

Ticket Sales: Asobu, Lawson Ticket, Eplus, Pia

Support: Asakusa Okamisan Association

Organizing Office: Delias Co., Ltd.

Official Website: https://nyandarake.tokyo/

Inquiries: https://nyandarake.tokyo/info2

[Official Nyandarake Accounts]

Official X (Twitter): @nyandaraketokyo

Official Instagram: @nyandarake.tokyo

Official YouTube Channel: https://www.youtube.com/@nyandaraketokyo_channel

Official Bijutan YouTube: https://www.youtube.com/@bijutan_cat

Official Facebook: https://www.facebook.com/nyandaraketokyo

FACT BOX

  • Source: PR TIMES
  • Category: Event